Privacy Policy.

We appreciate your interest in our company. Data protection is of particular importance to the management of RABE-ERO GmbH. The use of the RABE-ERO GmbH website is generally possible without providing any personal data. However, if a person wishes to use specific services provided by our company via our website, processing of personal data may be necessary. If the processing of personal data is required and there is no legal basis for such processing, we generally obtain consent from the person concerned.

The processing of personal data, such as the name, address, email address, or telephone number of a data subject, always takes place in accordance with the General Data Protection Regulation (GDPR) and in compliance with country-specific data protection regulations applicable to RABE-ERO GmbH. Through this privacy statement, our company aims to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Additionally, this privacy statement informs data subjects about their rights.

RABE-ERO GmbH, as the controller responsible for processing, has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed via this website. However, internet-based data transmissions may have security vulnerabilities, so absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us through alternative means, such as by telephone.

Definitions

The privacy policy of RABE-ERO GmbH is based on the terms used by the European legislator for the adoption of the GDPR. To ensure clarity, we explain the key terms used:

a) Personal data

Personal data refers to any information relating to an identified or identifiable natural person (“data subject”). An identifiable person is one who can be identified, directly or indirectly, by reference to an identifier such as a name, identification number, location data, online identifier, or other factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that person.

b) Data subject

A data subject is any identified or identifiable natural person whose personal data is processed by the controller.

c) Processing

Processing includes any operation or set of operations performed on personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment or combination, restriction, erasure, or destruction.

d) Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of limiting its processing in the future.

e) Profiling

Profiling means any form of automated processing of personal data to evaluate certain personal aspects relating to a natural person, particularly to analyze or predict aspects concerning that person’s performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements.

f) Pseudonymization

Pseudonymization means processing personal data in such a manner that the data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.

g) Controller

Controller means the natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.

h) Processor

Processor means a natural or legal person, public authority, agency, or other body which processes personal data on behalf of the controller.

i) Recipient

Recipient means a natural or legal person, public authority, agency, or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.

j) Third party

Third party means a natural or legal person, public authority, agency, or body other than the data subject, controller, processor, and persons who, under the direct authority of the controller or processor, are authorized to process personal data.

k) Consent

Consent means any freely given, specific, informed, and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.

2. Name and address of the controller responsible for processing

Controller within the meaning of the GDPR, other data protection laws applicable in Member states of the European Union and other provisions related to data protection is:

RABE-ERO GmbH
10557 Berlin
Email: info@rabe-ero.com
Website: www.rabe-ero.com

Name and address of the Data Protection Officer

The Data Protection Officer of the controller responsible for processing is:

Cvitan Gavran
Email: datenschutz@rabe-ero.com

Any data subject may contact our Data Protection Officer directly with any questions or suggestions regarding data protection.

3. Cookies

The RABE-ERO GmbH website uses cookies. Cookies are text files that are stored on a computer system via an Internet browser. Many websites and servers use cookies. A cookie ID is a unique identifier of the cookie. It consists of a character string through which websites and servers can be assigned to the specific Internet browser in which the cookie was stored. This allows visited websites and servers to differentiate the individual browser of the data subject from other Internet browsers that contain other cookies. A specific Internet browser can be recognized and identified via the unique cookie ID.
By using cookies, RABE-ERO GmbH can provide users of this website with more user-friendly services that would not be possible without the cookie setting. By means of a cookie, the information and offers on our website can be optimized with the user in mind. Cookies allow us, as previously mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to utilize our website. The user of a website that uses cookies, for example, does not have to enter access data each time the website is accessed because this is taken over by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping cart in an online shop. The online store remembers the items that a customer has placed in the virtual shopping cart via a cookie. The data subject may, at any time, prevent the setting of cookies through our website by means of a corresponding setting of the Internet browser used, and may thus permanently deny the setting of cookies. Furthermore, already set cookies may be deleted at any time via an Internet browser or other software programs. This is possible in all popular Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be entirely usable.

4. Collection of general data and information

The website of RABE-ERO GmbH collects a series of general data and information with each visit by a data subject or automated system. This general data and information are stored in the server log files. The data collected may include (1) the types and versions of browsers used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-websites accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system, and (8) other similar data and information used to avert threats in the event of attacks on our information technology systems. When using this general data and information, RABE-ERO GmbH does not draw any conclusions about the data subject. Rather, this information is needed to (1) deliver the content of our website correctly, (2) optimize the content of our website as well as its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, and (4) provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber-attack. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.

5. Routine Erasure and Blocking of Personal Data

The controller shall process and store personal data of the data subject only for the period necessary to achieve the storage purpose or as provided by the European directives and regulations or any other legislator in laws or regulations to which the controller is subject. If the storage purpose ceases to apply or if a storage period prescribed by the European directives and regulations or any other relevant legislator expires, the personal data will be routinely blocked or deleted in accordance with legal requirements.

6. Rights of the Data Subject

a) Right to Confirmation

Every data subject has the right granted by the European legislator to obtain from the controller confirmation as to whether or not personal data concerning them are being processed. If a data subject wishes to exercise this right to confirmation, they can contact our data protection officer or another employee of the controller at any time.

b) Right to Information

Every data subject affected by the processing of personal data has the right granted by the European legislator to obtain free information from the controller at any time about the personal data stored about them and to receive a copy of this information. Furthermore, the European legislator has granted the data subject access to the following information:

  • the purposes of the processing
  • the categories of personal data concerned
  • the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations
  • where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
  • the existence of the right to request rectification or erasure of personal data or restriction of processing of personal data concerning the data subject or to object to such processing
  • the right to lodge a complaint with a supervisory authority
    where the personal data are not collected from the data subject, any available information as to their source
  • the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and envisaged consequences of such processing for the data subject
  • Furthermore, the data subject has the right to be informed whether personal data have been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information about the appropriate safeguards relating to the transfer. If a data subject wishes to exercise this right to information, they can contact our data protection officer or another employee of the controller at any time.

c) Right to Rectification

Every data subject affected by the processing of personal data has the right granted by the European legislator to obtain without undue delay the rectification of inaccurate personal data concerning them. Taking into account the purposes of the processing, the data subject also has the right to request the completion of incomplete personal data, including by means of a supplementary statement. If a data subject wishes to exercise this right to rectification, they can contact our data protection officer or another employee of the controller at any time.

d) Right to Erasure (Right to be Forgotten)

Every data subject affected by the processing of personal data has the right granted by the European legislator to demand from the controller the erasure of personal data concerning them without undue delay, where one of the following grounds applies and to the extent that processing is not necessary:

The personal data are no longer necessary for the purposes for which they were collected or otherwise processed.

The data subject withdraws consent on which the processing is based according to Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR, and there is no other legal ground for the processing.
The data subject objects to the processing pursuant to Art. 21(1) GDPR, and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Art. 21(2) GDPR.The personal data have been unlawfully processed.
The erasure of personal data is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject.
The personal data have been collected in relation to the offer of information society services referred to in Art. 8(1) GDPR.
If one of the above reasons applies and a data subject wishes to request the erasure of personal data stored by Rabe-Ero GmbH, they can contact our data protection officer or another employee

of the controller at any time. The data protection officer of Rabe-Ero GmbH or another employee will arrange the necessary measures in individual cases.

If the personal data have been made public by Rabe-Ero GmbH and our company is obliged to erase personal data pursuant to Art. 17(1) GDPR, Rabe-Ero GmbH, taking into account available technology and implementation costs, will take reasonable steps, including technical measures, to inform other controllers processing the published personal data that the data subject has requested erasure of all links to these personal data or copies or replications of these personal data, unless the processing is required. The data protection officer of Rabe-Ero GmbH or another employee will take the necessary steps in individual cases.

e) Right to Restriction of Processing

Every data subject affected by the processing of personal data has the right granted by the European legislator to request the controller to restrict processing where one of the following applies:
The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.

The processing is unlawful, and the data subject opposes the erasure of the personal data and requests instead the restriction of their use.

The controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the establishment, exercise, or defense of legal claims.

The data subject has objected to processing pursuant to Art. 21(1) GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject.

If one of the above conditions is met and a data subject wishes to request the restriction of personal data stored by Rabe-Ero GmbH, they can contact our data protection officer or another employee of the controller at any time. The data protection officer of Rabe-Ero GmbH or another employee will initiate the restriction of processing.

f) Right to Data Portability

Every data subject affected by the processing of personal data has the right granted by the European legislator to receive the personal data concerning them, which was provided to a controller, in a structured, commonly used, and machine-readable format. They also have the right to transmit those data to another controller without hindrance from the controller to which the personal data have been provided, where the processing is based on consent pursuant to Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR or on a contract pursuant to Art. 6(1)(b) GDPR, and the processing is carried out by automated means, as long as the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, in exercising their right to data portability pursuant to Art. 20(1) GDPR, the data subject has the right to have personal data transmitted directly from one controller to another, where technically feasible and where this does not adversely affect the rights and freedoms of others.

To exercise the right to data portability, the data subject can contact our data protection officer or another employee at any time.

g) Right to Object

Every data subject affected by the processing of personal data has the right granted by the European legislator to object, on grounds relating to their particular situation, at any time, to the processing of personal data concerning them, which is based on Art. 6(1)(e) or (f) GDPR, including profiling based on those provisions. Rabe-Ero GmbH will no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights, and freedoms of the data subject, or for the establishment, exercise, or defense of legal claims.
If Rabe-Ero GmbH processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data concerning them for such marketing, which includes profiling to the extent that it is related to such direct marketing. If the data subject objects to Rabe-Ero GmbH processing for direct marketing purposes, Rabe-Ero GmbH will no longer process the personal data for these purposes.
In addition, the data subject has the right, on grounds relating to their particular situation, to object to the processing of personal data concerning them by Rabe-Ero GmbH for scientific or historical research purposes, or for statistical purposes pursuant to Art. 89(1) GDPR, unless the processing is necessary for the performance of a task carried out for reasons of public interest.
To exercise the right to object, the data subject can contact our data protection officer or another employee directly. The data subject is also free, in the context of the use of information society services, notwithstanding Directive 2002/58/EC, to exercise their right to object by automated means using technical specifications.

h) Automated Individual Decision-Making, Including Profiling

Every data subject affected by the processing of personal data has the right granted by the European legislator not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them or similarly significantly affects them, unless the decision (1) is necessary for entering into, or performance of, a contract between the data subject and a data controller, (2) is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data

i) The right to revoke consent for data protection purposes

Any data subject whose personal data is processed has the right, as granted by the European legislator for directives and regulations, to revoke consent for the processing of personal data at any time. If the data subject wishes to exercise their right to revoke consent, they may contact our data protection officer or another employee of the data controller at any time.

7. Data protection provisions about the use of Facebook

The data controller has integrated components of the Facebook company on this website. Facebook is a social network. A social network is an online meeting place operated on the internet, which generally allows users to communicate with each other and interact in a virtual space. A social network may serve as a platform for the exchange of opinions and experiences, or it may enable the internet community to provide personal or business-related information. Facebook enables users of the social network, among other things, to create private profiles, upload photos, and network via friend requests.

The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. The person responsible for the processing of personal data, if a data subject lives outside the USA or Canada, is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Each time one of the individual pages of this website, which is operated by the data controller and on which a Facebook component (Facebook plug-in) has been integrated, is accessed, the internet browser on the data subject’s information technology system is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. An overview of all Facebook plug-ins can be found at developers.facebook.com/docs/plugins/. As part of this technical process, Facebook is informed about which specific subpage of our website is visited by the data subject. If the data subject is logged into Facebook at the same time, Facebook recognizes with each visit to our website by the data subject and during the entire duration of their stay on our website which specific subpage of our website the data subject visits. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the data subject. If the data subject clicks on one of the Facebook buttons integrated on our website, for example the “Like” button, or if the data subject submits a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores these personal data.

Facebook receives information through its Facebook component whenever the data subject visits our website while logged into Facebook, regardless of whether the data subject clicks on the Facebook component or not. If the data subject does not wish such transmission of information to Facebook, they can prevent it by logging out of their Facebook account before visiting our website.

The data policy published by Facebook, available at dede.facebook.com/about/privacy/, provides insights into the collection, processing, and use of personal data by Facebook. It also explains the privacy settings Facebook offers to protect the data subject’s privacy. Additionally, various applications are available that allow the data subject to suppress data transmission to Facebook. Such applications can be used by the data subject to prevent data transmission to Facebook.
In response to the European Court of Justice (ECJ) rulings regarding joint responsibility between Facebook and page operators, Facebook has published a Page Controller Addendum as an addition to its terms of use. This addendum can be found at www.facebook.com/legal/terms/page_controller_addendum#.
Facebook Page Insights Supplement Regarding the Controller
Facebook provides us with Page Insights for our Facebook page (https://www.facebook.com/business/a/page/page-insights). Page Insights consist of aggregated data that allows us to understand how people interact with our page.
Page Insights are aggregated statistics created based on specific events logged by Facebook servers when individuals interact with pages and associated content.
These events consist of various data points, including but not limited to:
Actions such as viewing a page, post, video, story, or other content associated with a page

Interacting with a story

Subscribing to or unsubscribing from a page

Liking or unliking a page or post

Recommending a page in a post or comment

Commenting on, sharing, or reacting to a page post (including the type of reaction)

Hiding a page post or reporting it as spam

Hovering over a link to a page or the name or profile picture of a page to see a preview of page content

Clicking on the website, phone number, “Get directions,” or other button on a page
Viewing an event hosted by a page, reacting to an event (including the type of reaction), clicking on an event ticket link

Starting a Messenger conversation with the page

Viewing or clicking on items in a page shop
Information about the action, the person who performed the action, and the browser/app used for it. This includes details such as:

Date and time of the action

Country/city (estimated based on IP address or imported from user profile for logged-in users)

Language code (from browser HTTP header and/or language setting)

Age/gender group (from user profile, for logged-in users only)

Previously visited websites (from browser HTTP header)

Whether the action was performed on a computer or mobile device (from browser user agent or app attributes)

Facebook user ID (for logged-in users only)

These insights help us understand and improve our interactions with users on our Facebook page.
Facebook determines whether individuals are logged into Facebook using cookies as outlined in its Facebook Cookie Policy. Only a few events can be triggered by individuals who are not logged into Facebook, such as visiting a page or clicking on a photo or video in a post to view it.
As page operators, we do not have access to the personal data processed within events, but only to aggregated Page Insights. Events used to create Page Insights, except for a Facebook user ID for logged-in users, do not store IP addresses, cookie IDs, or any other identifiers linked to individuals or their devices.

Events logged by Facebook to create Page Insights are solely determined by Facebook and cannot be set up, changed, or otherwise influenced by us as page operators.

When interactions by individuals with our Facebook page or Instagram profile and associated content trigger the creation of events for Page Insights containing personal data, where we (and/or any third party creating or managing the page for us) jointly determine with Facebook Ireland Limited the means and purposes of processing, we acknowledge and agree that this Page Insights Supplement regarding the Controller (“Insights Supplement”) applies:
Facebook Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”) and we (together the “Parties”) acknowledge and agree to be joint controllers under Article 26 GDPR for the processing of this personal data in events for Page Insights (“Insights Data”). Joint responsibility includes creating these events and consolidating them into Page Insights, which are then provided to us as page operators. The Parties agree that for any other processing of personal data related to a page and/or its associated content where no joint decision on purposes and means is made, Facebook and possibly we remain independent controllers.

The processing of Insights Data is subject to the provisions of this Insights Supplement. This applies to all activities in which Facebook Ireland, its employees, or its processors process Insights Data.

Regarding GDPR compliance obligations for processing Insights Data:
Facebook Ireland: Facebook Ireland ensures it has a legal basis for processing Insights Data as outlined in the Facebook Ireland Data Policy (see “What is our legal basis for processing data?”). Unless otherwise stated in this Insights Supplement, Facebook Ireland fulfills GDPR obligations for processing Insights Data (including Articles 12 and 13 GDPR, Articles 15 to 21 GDPR, Articles 33 and 34 GDPR). Facebook Ireland implements appropriate technical and organizational measures in accordance with Article 32 GDPR to ensure the security of processing. This includes measures listed in the appendix (see facebook.com/legal/terms/page_controller_addendum). All employees involved in processing Insights Data at Facebook Ireland are bound by appropriate agreements to maintain the confidentiality of Insights Data.

Page operators: We ensure we have a legal basis for processing Insights Data. In addition to information provided by Facebook Ireland on Page Insights, we specify our legal basis, the responsible controller(s) for our page, including their contact details, and the contact details of our data protection officer in this privacy statement.

Facebook Ireland provides affected individuals with essential information from this Insights Supplement (Article 26(2) GDPR). This is currently done through information on Page Insights Data accessible from all pages.

Facebook Ireland, at its sole discretion, decides how to fulfill its obligations under this Insights Supplement. We acknowledge and agree that only Facebook Ireland is authorized to implement decisions regarding the processing of Insights Data. Additionally, we acknowledge and agree that the Irish Data Protection Commission is the lead supervisory authority for joint processing (without prejudice to Article 55(2) GDPR, where applicable).

This Insights Supplement does not grant us the right to demand disclosure of personal data processed in connection with Facebook products from Facebook users, particularly with regard to Page Insights provided to us by Facebook.

The Parties designate contact options in Page Insights Data information as points of contact for affected individuals.

If data subjects assert their rights under the GDPR regarding the processing of Insights Data to us (Article 26(3) GDPR) or if a supervisory authority contacts us regarding the processing of Insights Data (each a “Request”), we are obligated to promptly, but no later than within seven calendar days, forward all relevant information to Facebook. For this purpose, we can submit this form. Facebook Ireland commits to responding to data subjects’ requests in accordance with the obligations set forth in this Page Insights Supplement. We agree to make every reasonable effort to cooperate with Facebook in responding to any such Request. We are not authorized to act or respond on behalf of Facebook Ireland.

By using a Facebook page / Instagram profile, we agree that any claim, cause of action, or dispute we have against Facebook arising out of or related to this Page Insights Supplement shall be exclusively resolved by the courts in Ireland, that we irrevocably submit to the jurisdiction of the Irish courts for any such proceedings, and that this Page Insights Supplement is governed by Irish law, without regard to conflict of law provisions. As we are a business with a permanent establishment in a Member State of the European Union, only Section 4.1 of the Facebook Terms of Service applies.

Facebook may update this Page Insights Supplement from time to time. By continuing to use Facebook pages after any notification of an update to this Page Insights Supplement, we agree to be bound by it. If we do not agree to the updated Page Insights Supplement, we must cease all use of Facebook pages. As we are a business with a permanent establishment in a Member State of the European Union, only Section 4.1 of the Facebook Terms of Service applies.
If any part of this Page Insights Supplement is deemed unenforceable, the remaining provisions shall remain in full force and effect. Failure by Facebook to enforce any part of this Page Insights Supplement does not constitute a waiver of rights. Any amendment or waiver of these Terms of Service requested by us must be in writing and signed by Facebook.

This Page Insights Supplement applies only to the processing of personal data within the scope of Regulation (EU) 2016/679 (“GDPR”). “Personal data,” “processing,” “controller,” “processor,” “supervisory authority,” and “data subject” have the meanings assigned to them in this Page Insights Supplement according to the GDPR.

Privacy policy on the use and deployment of Google Analytics (with anonymization function)
The controller responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analytics service. Web analytics is the collection, gathering, and analysis of data about the behavior of visitors to websites. A web analytics service collects, among other things, data about from which website a data subject has come to a website (so-called referrers), which subpages of the website were accessed or how often and for what duration a subpage was viewed. Web analytics is primarily used to optimize a website and for cost-benefit analysis of internet advertising.
The operator of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The data controller uses the addition “_gat._anonymizeIp” for web analysis through Google Analytics. By means of this addition, the IP address of the data subject’s internet connection is truncated and anonymized by Google when accessing our website from a Member State of the European Union or from another state party to the Agreement on the European Economic Area. The purpose of the Google Analytics component is to analyze visitor traffic on our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, compile online reports showing activities on our website, and provide other services related to the use of our website. Google Analytics sets a cookie on the data subject’s information technology system.
As explained above, cookies are used. The setting of the cookie allows Google to analyze the use of our website. Each time one of the individual pages of this website, which is operated by the data controller and on which a Google Analytics component has been integrated, is accessed, the internet browser on the data subject’s information technology system is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently enable commission settlements. Personal information, such as access time, the location from which access originated, and the frequency of visits to our website by the data subject, is stored via the cookie. During each visit to our websites, these personal data, including the IP address of the internet connection used by the data subject, are transmitted to Google in the United States of America. Google stores this personal data in the United States of America. Google may transfer this personal data collected through the technical process to third parties.

The data subject can prevent the setting of cookies by our website at any time, as explained above, by means of a corresponding setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the data subject’s information technology system. In addition, cookies already set by Google Analytics can be deleted at any time via the internet browser or other software programs. Furthermore, the data subject has the possibility of objecting to and preventing the collection of data generated by Google Analytics related to the use of this website and the processing of this data by Google. For this purpose, the data subject must download and install a browser add-on from the link tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information regarding visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered an objection by Google Analytics. If the information technology system of the data subject is later deleted, formatted, or reinstalled, the data subject must reinstall the browser add-on to disable Google Analytics. If the browser add-on is uninstalled or disabled by the data subject or any other person within their control, there is the option of reinstalling or reactivating the browser add-on.
Further information and the applicable privacy policies of Google can be found at www.google.de/intl/en/policies/privacy/ and www.google.com/analytics/terms/us.html. Google Analytics is explained in more detail at www.google.com/intl/en/analytics/.

8. Privacy policy on the use and deployment of Google Ads

The data controller has integrated Google Ads on this website. Google Ads is a service for internet advertising that allows advertisers to place ads in Google search engine results and in the Google advertising network. Google Ads allows an advertiser to define certain keywords in advance, through which an ad is displayed in Google search engine results only when the user retrieves a keyword-relevant search result using the search engine. In the Google advertising network, ads are distributed on topic-relevant websites using an automated algorithm and considering the predefined keywords.

The operator of Google AdWords services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to promote our website through the display of interest-based advertising on third-party websites and in Google search engine results, as well as to display third-party advertising on our website. If a data subject accesses our website via a Google ad, a so-called conversion cookie is placed on the data subject’s information technology system by Google. As explained above, cookies are used. A conversion cookie loses its validity after thirty days and is not used to identify the data subject. Through the conversion cookie, it is possible to ascertain whether certain subpages, such as the shopping cart from an online shop system, were accessed on our website. Through the conversion cookie, both we and Google can understand whether a data subject who came to our website via an AdWords ad generated revenue, i.e., completed a purchase or canceled it.

The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. We use these visit statistics to determine the total number of users who have been referred to us via AdWords ads, i.e., to determine the success or failure of each AdWords ad and to optimize our AdWords ads for the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the data subject.

Personal information, such as the websites visited by the data subject, is stored via the conversion cookie. During each visit to our websites, therefore, personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. Google stores this personal data in the United States of America. Google may transfer this personal data collected through the technical process to third parties.
The data subject can prevent the setting of cookies by our website, as described above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from placing a conversion cookie on the information technology system of the data subject. In addition, cookies already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the possibility of objecting to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each of the Internet browsers used by them and make the desired settings there. Further information and the applicable privacy policy of Google can be found at www.google.de/intl/de/policies/privacy/.

9. Data protection provisions on the use and application of LinkedIn

The data controller has integrated components of LinkedIn Corporation on this website. LinkedIn is an Internet-based social network that enables users to connect with existing business contacts and establish new business contacts. Over 400 million registered users use LinkedIn in more than 200 countries. LinkedIn is currently the largest platform for business contacts and one of the most visited websites in the world.

The operator of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. For data protection matters outside the USA, LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible.

Each time our website is accessed, which is equipped with a LinkedIn component (LinkedIn plug-in), this component causes the browser used by the data subject to download a corresponding display of the LinkedIn component. Further information on LinkedIn plug-ins can be found at developer.linkedin.com/plugins. As part of this technical process, LinkedIn receives knowledge of which specific subpage of our website is visited by the data subject.

If the data subject is logged into LinkedIn at the same time, LinkedIn recognizes with each visit to our website by the data subject and for the entire duration of their stay on our website which specific subpage of our website the data subject visits. This information is collected by the LinkedIn component and assigned by LinkedIn to the respective LinkedIn account of the data subject. If the data subject clicks on an integrated LinkedIn button on our website, LinkedIn assigns this information to the personal LinkedIn user account of the data subject and stores this personal data.

LinkedIn receives information via the LinkedIn component that the data subject has visited our website whenever the data subject is logged into LinkedIn at the same time as accessing our website, regardless of whether the data subject clicks on the LinkedIn component or not. If such transmission of this information to LinkedIn is not desired by the data subject, they can prevent the transmission by logging out of their LinkedIn account before accessing our website.
LinkedIn offers the option at www.linkedin.com/psettings/guest-controls to unsubscribe from email messages, SMS messages, and targeted ads, as well as to manage ad settings. LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua, and Lotame, which may set cookies. Such cookies can be rejected at www.linkedin.com/legal/cookie-policy. The applicable privacy policy of LinkedIn can be found at www.linkedin.com/legal/privacy-policy. LinkedIn’s cookie policy is available at www.linkedin.com/legal/cookie-policy.

10. Data protection provisions on the use and application of Xing

The data controller has integrated components from Xing on this website. Xing is an Internet-based social network that enables users to connect with existing business contacts and establish new business contacts. Individual users can create a personal profile on Xing. Companies, for example, can create company profiles or publish job offers on Xing.
The operator of Xing is XING SE, Dammtorstraße 30, 20354 Hamburg, Germany.
Each time one of the individual pages of this website, which is operated by the data controller and on which a Xing component (Xing plug-in) has been integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Xing component to download a display of the corresponding Xing component from Xing. Further information on Xing plug-ins can be found at dev.xing.com/plugins. As part of this technical process, Xing gains knowledge of which specific subpage of our website is visited by the data subject. If the data subject is logged into Xing at the same time, Xing recognizes with each visit to our website by the data subject and for the entire duration of their stay on our website which specific subpage of our website the data subject visits. This information is collected by the Xing component and assigned by Xing to the respective Xing account of the data subject. If the data subject clicks on one of the integrated Xing buttons on our website, for example the “Share” button, Xing assigns this information to the personal Xing user account of the data subject and stores this personal data. Xing receives information via the Xing component that the data subject has visited our website whenever the data subject is logged into Xing at the same time as accessing our website, regardless of whether the data subject clicks on the Xing component or not. If such transmission of this information to Xing is not desired by the data subject, they can prevent the transmission by logging out of their Xing account before accessing our website. The privacy policy published by Xing, which is available at www.xing.com/privacy, provides information on the collection, processing, and use of personal data by Xing. Furthermore, Xing has published data protection notices for the XING Share button at www.xing.com/app/share.

11. Data Protection Provisions on the Use and Application of YouTube

The data controller has integrated components of YouTube on this website. YouTube is an Internet video portal that allows video publishers to freely upload video clips and enables users to view, rate, and comment on these videos for free. YouTube permits the publication of all types of videos, including full-length films and TV shows, music videos, trailers, and user-generated content via its internet portal.
The operator of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

Each time a single page of this website, which is operated by the data controller and on which a YouTube component (YouTube video) has been integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information about YouTube can be found at www.youtube.com/yt/about/.

As part of this technical process, YouTube and Google gain knowledge of which specific subpage of our website is visited by the data subject. If the data subject is logged into YouTube at the same time, YouTube recognizes with each visit to a subpage containing a YouTube video which specific subpage of our website the data subject is visiting. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject.
YouTube and Google receive information through the YouTube component that the data subject has visited our website whenever the data subject is logged into YouTube at the same time as accessing our website, regardless of whether the data subject clicks on a YouTube video or not. If such transmission of this information to YouTube and Google is not desired by the data subject, they can prevent the transmission by logging out of their YouTube account before accessing our website.

The data protection provisions published by YouTube, which can be accessed at www.google.de/intl/de/policies/privacy/, provide information on the collection, processing, and use of personal data by YouTube and Google.

12. Legal Basis for Processing

Art. 6 I lit. a GDPR serves as the legal basis for processing operations where we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is party, as is the case, for example, in processing operations necessary for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to processing operations that are necessary to carry out pre-contractual measures, such as in cases of inquiries regarding our products or services. If our company is subject to a legal obligation by which processing of personal data is required, such as for the fulfillment of tax obligations, the processing is based on Art. 6 I lit. c GDPR.

In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our premises were injured and his or her name, age, health insurance data, or other vital information had to be passed on to a doctor, hospital, or other third party. Then the processing would be based on Art. 6 I lit. d GDPR.

Finally, processing operations could be based on Art. 6 I lit. f GDPR. This legal basis is used for processing operations that are not covered by any of the aforementioned legal grounds, if processing is necessary for the purposes of the legitimate interests pursued by our company or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject. Such processing operations are particularly permissible because they have been specifically mentioned by the European legislator. He considered that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47 Sentence 2 GDPR).

13. Legitimate Interests in Processing Pursued by the Controller or a Third Party

If the processing of personal data is based on Article 6 I lit. f GDPR, our legitimate interest is the conduct of our business activities for the benefit of all our employees and shareholders.

14. Duration for Which the Personal Data Will Be Stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After the expiry of the period, the corresponding data is routinely deleted, provided it is no longer necessary for the performance of the contract or the initiation of a contract.
15. Legal or contractual provisions for the provision of personal data; necessity for entering into a contract; obligation of the data subject to provide personal data; possible consequences of not providing data

We inform you that the provision of personal data is partly required by law (e.g., tax regulations) or may also result from contractual provisions (e.g., information on the contractual partner). Occasionally, it may be necessary to conclude a contract that the data subject provides us with personal data that must subsequently be processed by us. The data subject is, for example, obliged to provide us with personal data when our company enters into a contract with them. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data, the data subject must contact our data protection officer. Our data protection officer clarifies on a case-by-case basis whether the provision of personal data is legally or contractually required or necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.

16. Existence of automated decision-making

As a responsible company, we refrain from automated decision-making or profiling.
Date: 05.02.2021